Our Process...

In order to deliver effective strategic design we must first understand your business as client objectives drive everything we do. Gathering research about your business, your industry, your competitors and your customers provide us with the information needed to set out a clear marketing plan. Y read more...

happy new year to one and all...

...wishing ewe a 'Magical Christmas' from all the farm hands - be seeing ewe in the New Year. Our barn doors re-open on the 4th January 2012.       read more...

Have a 'Magical' christmas...

To one and all have a 'wonderful' 'peaceful' & 'magical' christmas from all of us here down on the farm... x     read more...

is your website harming your business...

To gain notice in the infinity of possibilities that is the internet, your product's site must be both visible and usable. Visitors must register your websites existence and see at a glance what your differentiating advantages are and in the case of e-commerce, view a pleasant purchasing opti read more...

how to buy design...

If you clarify your objectives before you start talking to a designer you are more likely to select the most appropriate consultancy for your particular project and more likely to end up with a successful and cost-effective design. The following steps guidelines for commissioning design are b read more...

good things to include in your design brief...

Title of item. Delivery mechanism and marketing objectives. Format. Budget and schedule. What are you providing the designer with: Product shots, website screen shots, photographs, diagrams, etc. (Check these are high-resolution.) General description of format: Describe an read more...

brand, identity, logo...

A logo is not your brand, nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business or product. There has been some recent discussion on the web about this topic, about your logo not being your brand. Alth read more...

the magic tractor gets back to basics...

TMT Tues morning team fry-up and inspiration...! When in doubt get the pencil back out thats what we say here in The Magic Tractor! And what better way to start the day than one of Wyse home made fry ups - Job Done!         read more...

learned brand identity case study...

Client: LearnEd Driving School Sector: Driving School Industry Date: 08. 2011 Project : Logo creation and implementation to • Business card • Postcard information flyer • Single Web Page Inc social media Timeline: Logo Concept to Web Go Live 3 weeks C read more...